Apparently Eminem is suing Apple, Chiat/Day, MTV and Viacom for using one of his songs without his permission in an iPod ad. To quote his publisher, “Eminem has never nationally endorsed any commercial products and … even if he were interested in endorsing a product, any endorsement deal would require a significant amount of money, possibly in excess of $10 million.”

Funny, I’d think a rapper who changed his name in order to ape that of a popular candy has lower standards of commercial endorsement.