After extensive contextual inquiry into the needs of the typical computer user, a Japanese hardware company has come out with USB HOT, a USB-powered cup-warmer!

Yes, that's right. Plug it in to your computer's powered USB port and the cup warmer will help your already-hot drink cool off less slowly! (Well, okay, it's not very well named...)

That's right: Never again will you have to suffer with a beverage that cooled down 30 degrees after an hour on your desk, when you could have one that only cools 20 degrees! Astounding! And it comes in your chouce of four colors.

Just don't forget to unplug your coffee before taking your laptop to a meeting...